The Internet and luxury are always excluded from something. The Internet is vast and democratic, and welcomes all the changes to the way consumers interact with companies that are changing dramatically. Luxury brands are narrow, elitist, and for a select clientele. You need something of secrecy and reluctance to be too ambitious and wants to do its traditional brand identity, and are usually not interested in changing companies interact with their … well, everyone. “The way we’ve always done,” is intact idealized and adored by an almost religious, although many practices under the surface in recent years (including construction), developed and makes you want to know what was practically decades .
But the problem is with this web thing is that it is a bit more cunning, and change the way people from a variety of store income and social level and learn about possible purchases. fashion shows are no longer private to a select group of celebrities, editors and customers of products, which can often entirely by the client, on average, was exposed a few minutes after its completion. Can only be visited on the left side in the invitation to a show, but not in the information gained through participation.
The clothes are not immediately available to customers when their sum is at its best, is a failure of the fashion industry of the old school that merits a review in itself at a different time. are present, but only serves to illustrate that the luxury brands of the old school are not quite sure what to do, how technology is changing the land they found. In a short time they have layers of editors and buyers and end with their products – consumers want more and more directly with the companies that market their products. Until recently, it seems that thinking makes you think that just might withdraw from the online marketplace, and they were fine.
Not so long that many luxury brands mocked the idea of managing their own websites, let alone use them to reach customers and sell products directly to those who have difficulty reaching different. I remember my first designer bag stylish Prada nylon bag, which was a gift for my high school, and trying to find information about you online. And despite all my efforts, I have not found much.
Was 5 years ago, and Prada’s website at the time consisted solely of an image of his campaign against a black background, there was nothing else. When she explained that her lack of presence on the Web because they want to maintain the tradition of personal relationships to the customers buy, but somewhere in the last five years, they realized that this was not going to win any new customers. Because they have a website online health store built for customers with a collection of photos, calendars of public events, and larger.
that, according to a 2008 study unit, 94% of wealthy customers shopping online, and sales have declined as a result of a grueling global economic environment, companies are beginning to recognize that luxury has to do The game with the new Internet-has been so popular. Some companies still refuse to even offer their products for sale online, but the trend was reversed gradually as web sites online shopping widening, web marketing, and even social media. And maybe to learn from some of the thriving independent designers who have embraced the bag blog Buzz, and relates directly to its customers for some time.
Louis Vuitton made headlines earlier this year to join one of the first mega-brands to micro-blogging site Twitter. They can also press releases, photos and information on new products directly to buyers immediately and as often as you want, magazines have deadlines several months, and the distribution of most types of information about them is simply not effective if consumers are more accustomed things are directly related to their favorite blogs. And then the subsequent history of the company, which created a bag that only sell to online customers without access to stores.
Vuitton has also another important step towards a reception in New York last made to the representatives of the media online fashion (Vlad and Shannon came to visit – you can read their coverage here), and hopefully we can follow the other marks and by necessity. Louis Vuitton is the kind of brand to innovate with the resources and supervision, allows them to test new ideas for others to consider as viable options, and other marks may be pushed to the market line as a means to offset income usually occur at traditional stores to compensate. In this context, is perhaps another way that the forces of the recession in the fashion industry in 21 century rise and brands that are struggling now and can not understand what you can do wrong to leave everything much better for them when they finally realize that not only their ears and pretend they are not here to be successful.
So what may be the trademarks of Internet and social media to maintain its status as a luxury, but still reach your customers? With the ability of the Web in particular niche possibilities are endless, whether to choose the brands that are worth the effort. Two days ago I received my cable bill with a representative of the filtering Charter customer service Twitter. I have to call and not an automated menu to speak to slog a way I have found someone, I send a short message to your Twitter name, and my problem was easily solved. If the service and immediate impact on something as trivial as a cable bill can get individually, why I can not send a Tweet to the Louis Vuitton store in Atlanta and ask if the bag you want is in stock, before you drive there? If we all live on our computers to find your phone number to call and find someone who can answer my question, seems to be positive not luxurious.
So for all luxury brands are: Hello Internet! We talked in the back for years! Please try something interesting to do during your stay.
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Luxury brands take small steps toward tech relevance
Posted by lvblogadmin to UncategorizedGucci Artisan Traveling Tour
Posted by lvblogadmin to UncategorizedWhy travel if you can do one of four cities:
Artisans will end on Gucci bags to fill in each field. It is not only a means to discover the heritage of Gucci and tradition of quality, but also a way to see how meticulous and practical craftsman Gucci. The ability to purchase complete craft icing in a bag and get the job, and buying luxury products.
Anyone can buy a bag and a handmade construction Gucci bag. You have to buy a new one from a bamboo or make new bags of Pelham for the work of craftsmen in his bag at the store (well with certain types of thin leather.) The craftsman handles the mount point, the iconic bamboo spikes, leather belts, sewing and preparing customers on a first hand if they wish. Also, if you buy a bag to be the architects of the award will be a special group within the time and place to attend events to be recorded.
If I can be in one of the cities lived in the Tour, it would be an event not to be missed. For a true artist all his art is no different than a dance talented dancers, singers sing or perform other performer.
Gucci Joy Boston Bag with Snowman and Elephant Print
Posted by lvblogadmin to UncategorizedThe rate of poverty in which I Vlad, for example, “Do you know how much you love elephants? Well, there’s a bag of …”
The Gucci Joy Boston bag with the snowman and printing features elephant elephant appear and snowmen dancing in the bag beige GG more. In the bigger picture I posted, elephants seem to be black, but the Gucci website, which are brown. I go to the site, because they show the actual product sold. The impression that as it may sound stupid, perfect.
Elephants in the green leaves brown with white snowmen is perfect. White skin accessory gold hardware and light. The color of this bag is perfect for white pants and khaki, but it was fine for the fall.
This Gucci satchel may be named after 1973, but it’s just as chic today
Posted by lvblogadmin to UncategorizedBecause the tactile nature of suede, usually end up looking dull colors when the final product arrived. I like my vibrant colors that will help “to my usual aversion to the subject. In this case, but the orange-and is loud and clear, without taking advantage of the texture of suede appearance.
The shape of the bag is simple and not too complicated, but the logo of relapse and the use of cloth to give a vintage feel to understand how a portfolio. What impresses me most about Gucci autumn offerings to the restrictions imposed on him – This is a case for sophisticated adult women fact, that’s exactly what it should for the price.
Tattoo Artist Says Gucci Was Sober
Posted by lvblogadmin to Uncategorized“I was [hesitant] like ’Are you sure you want to put That Much [ink] in That area? I Camestraight to the counter and That’s Where I pointes. I Will Not tattoo anybody if they’re[drunk] or high Because I CAN NOT stand the smell of weed … [Gucci] SeemedCompletely sober. I Knew What He Was Doing. When [Gucci] said I wanted to do theice cream thing I Said ’We Do Not Well Why do it somewhere else? ”He Was But I DoNot Have like anywhere else. I Said ’I Want Something rock’n roll. ”There’s nothingmore rock ’n roll Then lightening bolts .. I DO NOT think I’ll ever do [That] again … nomatter how Successful [the celebrity]. He Was stoked. … Had no regrets jumping WASup and down. That’s the way I rolls. ”
The Fact That He Was Sober remove isn’t doing much to dispel the Claims of MentalInstability.